How to Develop a Highly Engaging Ecommerce Store Using CakePHP

The world of eCommerce business is evolving at a rapid pace. Business owners can choose from various technologies to develop their online store.

However, with the availability of open source technology, CakePHP eCommerce development is on the rise.

With its robust features and flexibility, CakePHP stands out as a reliable framework for developing dynamic and efficient eCommerce websites.

In this guide, we’ll take you through the step-by-step process of developing eCommerce web apps using CakePHP framework.

CakePHP offers a well-structured and organized framework that streamlines development. It’s impressive how it balances ease of use with powerful features.”

                    Matt Mullenweg, Founder of WordPress

Why Developers Choose CakePHP for eCommerce Development?

Choosing the right framework for developing an eCommerce app is crucial for ensuring efficiency, scalability, and maintainability.

CakePHP is one of the best frameworks for eCommerce app development due to its numerous advantages and little disadvantages.

Here are the top 10 reasons to consider CakePHP for your eCommerce app:

  1. Rapid Development:

CakePHP follows the convention over configuration (CoC) principle, reducing the need for manual setup.

This accelerates development by providing pre-defined conventions and tools, enabling developers to focus on building features rather than writing boilerplate code.

  1. MVC Architecture:

CakePHP development facilitates Model-View-Controller (MVC) architecture which promotes a clear separation of concerns.

This allows CakePHP developers to work on different aspects of the app independently, enhancing code organization and maintainability.

  1. Code Reusability:

CakePHP emphasizes reusable components and plugins.

This is invaluable in eCommerce development, where features like shopping carts, payment gateways, and user authentication can be developed once and integrated across the app.

  1. Security Features:

CakePHP integrates security practices by default, helping to mitigate common vulnerabilities like SQL injection and cross-site scripting (XSS).

It also provides tools for handling input validation and form tampering protection.

  1. ORM and Database Abstraction:

CakePHP’s Object-Relational Mapping (ORM) system simplifies database interactions.

Developers work with PHP objects instead of SQL queries, reducing the risk of errors and improving code readability.

  1. Built-in Validation:

CakePHP application development facilitates built-in validation methods, making it easier to enforce data integrity and validate user inputs.

This is crucial for maintaining accurate product information and ensuring a smooth checkout process in an eCommerce app.

  1. Community and Documentation:

The framework boasts an active and supportive community.

The official documentation is comprehensive, making it easier to learn the framework, troubleshoot issues, and stay up-to-date with best practices.

  1. Plugin Ecosystem:

The CakePHP plugin ecosystem offers a wide range of ready-made solutions for common eCommerce functionalities.

This saves development time and effort by allowing you to integrate existing plugins for features like user management, payment gateways, and SEO optimization.

  1. Flexible Theming:

eCommerce apps require appealing and responsive designs.

CakePHP’s theming capabilities allow you to separate design and logic, making it easy to create visually engaging and user-friendly storefronts.

  1. Scalability and Performance:

Its well-structured architecture and caching mechanisms contribute to improved performance and scalability.

As your eCommerce app grows, CakePHP programmers help maintain a high level of performance without sacrificing user experience.

 “CakePHP has played a significant role in shaping modern PHP frameworks. Its conventions and code generation tools have been an inspiration for frameworks like Laravel.”

                                                                                                               Taylor Otwell, Creator of Laravel

Why Do Business Owners Choose CakePHP for eCommerce Development?

  1. Cost-Effective:

eCommerce Business owners appreciate CakePHP for its cost-effectiveness.

The framework’s open-source nature means that there are no licensing fees, making it a suitable choice for startups and small to medium-sized businesses.

Additionally, the rapid development capabilities enable CakePHP developers with shorter development cycles, reducing overall development costs.

  1. Providing Customized User Experience:

It empowers business owners to create a tailored user experience for their customers.

The framework’s flexibility allows developers to build customized features and functionalities that align with the business’s unique needs and latest ecommerce trends.

Whether it’s a dynamic product catalog, personalized recommendations, or interactive user interfaces, CakePHP programmers make it possible to craft a user-centric experience.

  1. Strong Security:

Security is paramount in today’s digital landscape, especially for businesses handling sensitive customer data.

CakePHP’s built-in security features, including input validation, data sanitization, and protection against common vulnerabilities like SQL injection and cross-site scripting (XSS), provide a strong foundation for developing secure eCommerce applications.

  1. Community Support:

The CakePHP community is vibrant and active, offering a wealth of resources and support to business owners and developers alike.

With an extensive documentation repository, forums, tutorials, and user-contributed plugins, business owners can tap into a network of expertise to troubleshoot issues, share insights, and continuously improve their applications.

  1. Analytics:

Business owners understand the importance of data-driven decision-making.

CakePHP’s integration capabilities with analytics tools enable businesses to gather valuable insights into user behavior, sales trends, and other key metrics.

By leveraging analytics, business owners can refine their strategies and optimize their web applications for better performance.

“CakePHP’s architecture promotes scalability and maintainability. It’s reassuring to see a framework that values clean code and sensible defaults.”

                                                                             Jeffrey Zeldman, Web Designer and Entrepreneur

What are the Modules to Include While Developing an eCommerce Store?

What are the modules to include while developing an eCommerce Store

(Image source: www.webmynesystems.com)

Let’s delve deeper into each of the modules to include in a CakePHP eCommerce development:

  1. Admin Panel:

The admin panel is the command center of your eCommerce site, where administrators and store managers control various aspects of the store’s operations.

Using CakePHP, you can create an admin panel that allows authorized users to perform tasks like managing products, orders, customers, and more.

Implement authentication and authorization to ensure only authorized personnel access the admin functionalities.

  1. Product Management:

Product management is essential for adding, editing, and updating the products available in your store’s inventory.

With CakePHP web app development, you can create a user-friendly interface in the admin panel that allows administrators to add new products, edit existing ones, set prices, add images, and manage product descriptions.

  1. Categories Management:

Categories help organize products and make navigation easier for customers. Using CakePHP, you can design a module that lets administrators create, edit, and delete product categories.

Each category can have a name, description, and possibly an image to visually represent it.

  1. Product Attributes:

Product attributes define specific characteristics of a product, such as size, colour, and material.

In CakePHP ecommerce development, you can develop a system where administrators can define attributes and values for each product, enhancing the customization options for customers.

  1. Retailers:

If your eCommerce store involves partnerships with retailers, you can develop a module to manage retailer information.

This could include retailer profiles, contact details, product distribution, and orders associated with specific retailers.

  1. Orders Management:

This module handles the processing of customer orders. Administrators can view, update, and fulfil orders using the admin panel.

CakePHP can help you create an intuitive order management system that provides real-time order tracking and communication with customers regarding their orders.

  1. Coupon Codes Facility:

Creating and managing coupon codes is a great way to offer discounts and promotions to customers.

Using CakePHP, you can build a coupon code management module that allows administrators to generate, set conditions for, and track the usage of coupon codes.

  1. Shipping Modules for Delivery Rates:

Developing a shipping module involves integrating with shipping carriers to calculate accurate shipping rates based on factors like destination, weight, and shipping method.

In CakePHP development, you can implement a shipping module that fetches real-time shipping rates from carriers’ APIs and presents them to customers during checkout.

  1. Customers Management:

This module deals with customer profiles and information.

Administrators can manage customer accounts, view their order history, update contact details, and address any customer inquiries or issues.

  1. General Enquiries Module:

For customer inquiries that don’t necessarily fall under orders or products, you can develop a module to handle general enquiries.

Customers can submit questions or concerns, and administrators can respond and manage these inquiries from the admin panel.

  1. User Management:

Apart from customers, your site might have different user roles like administrators, store managers, and customer support.

CakePHP development features authentication and authorization capabilities which allow developers to manage user roles and access permissions effectively.

  1. Front Store:

The front store is the public-facing part of your website where customers browse and shop for products.

Using CakePHP, you can create a visually appealing and user-friendly interface that showcases products, categories, and special offers.

  1. Products Display:

This module displays products on the front store, allowing customers to browse and search through the product catalog.

Implement pagination and filtering options to enhance the shopping experience.

  1. Product Detail Page:

When a customer selects a product, they’re directed to the product detail page.

This page provides in-depth information about the product, including images, descriptions, prices, attributes, and customer reviews.

  1. Shopping Cart Management:

The shopping cart module keeps track of the items customers have added for purchase.

With CakePHP, you can create a dynamic shopping cart that allows customers to add, remove, and update quantities of products before proceeding to checkout.

  1. Checkout:

The checkout module guides customers through the final steps of purchasing.

It collects shipping and billing information, offers shipping options, and presents the order summary before payment.

  1. Payment via PayPal:

CakePHP enables you to integrate payment gateways like PayPal.

The PayPal integration module handles secure payment processing, ensuring customer payment information is handled safely and transactions are completed seamlessly.

  1. Order Management:

On the customer side, order management lets users view their order history, track order statuses, and possibly request returns or refunds.

On the admin side, this module enables administrators to process orders, update statuses, and communicate with customers regarding their orders.

 

“As a developer, CakePHP has been a reliable tool for building robust applications quickly. The framework’s commitment to following best practices sets a high standard for PHP development.”

Rachel Andrew, Web Developer and Co-Founder of Perch CMS

What are the Challenges of Using CakePHP for eCommerce?

  1. Steep Learning Curve:

CakePHP development has a structured and convention-based approach, which can result in a steeper learning curve for developers who are new to the framework.

Learning and adhering to CakePHP’s conventions might take time initially, especially if developers are accustomed to different coding patterns.

  1. Limited Flexibility for Complex Customizations:

While CakePHP’s conventions can speed up development, they may limit flexibility when dealing with highly complex customizations.

In scenarios where unique and unconventional features are required, working within the framework’s conventions might become challenging.

  1. Performance Overhead:

While CakePHP offers caching mechanisms and performance optimization tools, some applications may experience performance overhead, especially under heavy loads.

Fine-tuning the application’s performance might require additional effort.

  1. Smaller Community Compared to Other Frameworks:

While the CakePHP community is active and supportive, it may not be as extensive as some other popular PHP frameworks.

This could mean that finding solutions to less common issues might take more time or rely more on self-guided exploration.

  1. Dependency on Updates:

Keeping the framework up-to-date is important for security and performance reasons.

However, updates to CakePHP might require adjustments to your application, particularly if it relies on certain features or plugins that have undergone changes.

What are the Steps to Develop eCommerce using CakePHP?

What are the Steps to Develop eCommerce using CakePHP

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Step 1: Setting the Foundation

Environment Setup:
Ensure you have PHP and a web server (like Apache) installed on your machine. Additionally, download and install Composer, a PHP dependency manager, to easily integrate libraries and plugins.

CakePHP Installation:
Use Composer to install CakePHP by running the command composer create-project –prefer-dist cakephp/app my_store.

Step 2: Database Configuration

Database Creation:
Create a new database for your eCommerce store using tools like phpMyAdmin or the command line.

Configuration:
Configure your database settings in config/app.php under the ‘Datasources‘ array.

Creating Tables:
Use CakePHP’s powerful schema generation tools to create your database tables. Run the command bin/cake bake migration CreateProducts to create a migration file.
Modify the migration file to define your product fields, then run bin/cake migrations to apply the changes to the database.

Step 3: Designing Your Store

Layouts and Views:
CakePHP uses a template system that separates logic from presentation. Create layout templates and views for your store’s pages, like the homepage, product listing, and product details.

Adding Styles and Assets:
Integrate CSS frameworks like Bootstrap to enhance the visual appeal of your store. Utilize CakePHP’s asset management to efficiently load CSS, JavaScript, and image files.

Step 4: Implementing eCommerce Features

Adding Products:
Create a controller and views to handle product management. Use CakePHP’s FormHelper for creating forms to add new products.

Product Listing:
Display products dynamically using CakePHP’s query builder to retrieve data from the database. Implement pagination to manage large product catalogs.

Shopping Cart:
Build a shopping cart system using sessions or database storage to keep track of selected products. Allow users to add, remove, and adjust quantities of items in their cart.

Checkout Process:
Design a multi-step checkout process. Implement form validation and user authentication for a seamless purchasing experience.

Payment Integration:
Integrate payment gateways like PayPal or Stripe to securely process payments. Leverage CakePHP’s plugin ecosystem to simplify the integration process.

Step 5: User Management

User Registration and Login:
Create user authentication using CakePHP’s built-in tools or third-party plugins. Allow users to register accounts and log in securely.

Step 6: Security and Performance

Data Validation:
Utilize CakePHP’s validation features to ensure data integrity and prevent malicious input.

Security Measures:
Implement security best practices like CSRF protection, input sanitation, and secure authentication to safeguard user data.

Step 7: Testing and Deployment

Unit Testing:
CakePHP comes with testing tools. Write unit tests to ensure the functionality of your application.

Deployment:
Choose a reliable hosting provider and deploy your application. Configure your server to meet CakePHP’s requirements.

Cal Evans, PHP Community Advocate:

“CakePHP’s influence on the PHP community has been undeniable. It’s contributed to the advancement of PHP frameworks and has helped developers produce quality code.”

Top Things to Consider when Hiring CakePHP Developers for eCommerce Development

Expertise and Experience:

Look for a CakePHP development company with expertise in the framework particularly for eCommerce projects.

Review their portfolio to assess the complexity and quality of their previous work. Experience in creating custom eCommerce solutions is essential to ensure that your specific needs are met.

eCommerce Domain Knowledge:

An understanding of eCommerce nuances is vital.

Ensure that the CakePHP development agency is familiar with eCommerce processes such as product management, cart functionality, payment gateways, shipping, and order processing.

Their experience in developing user-friendly and conversion-focused eCommerce experiences is crucial.

Technical Proficiency:

Verify the company’s technical expertise in CakePHP, as well as other related technologies like HTML, CSS, JavaScript, and database management.

Their ability to integrate third-party APIs and tools, such as payment gateways and analytics, is also important.

Customization Capabilities:

eCommerce websites often require unique features. Assess the company’s ability to customize CakePHP applications according to your business requirements.

They should be able to strike a balance between using CakePHP’s conventions and implementing tailor-made solutions.

Security Practices:

Given that eCommerce sites handle sensitive customer data, security is paramount.

Inquire about the company’s approach to security, including measures to prevent vulnerabilities, protect customer information, and ensure compliance with data protection regulations.

Quality Assurance and Testing:

A reputable development company should have a rigorous quality assurance process in place.

Ask about their testing methodologies, including unit testing, integration testing, and user acceptance testing, to ensure a bug-free and reliable eCommerce application.

Communication and Collaboration:

Effective communication is key to a successful project.

Ensure that the company maintains open lines of communication and is responsive to your queries.

Look for their ability to collaborate with your team, share progress updates, and discuss project milestones.

Scalability and Performance:

As your eCommerce business grows, your website needs to scale efficiently.

Discuss the company’s approach to ensuring optimal performance, handling increased traffic, and maintaining a seamless user experience as your store expands.

Project Management and Timeline:

A well-organized project management approach is crucial for meeting deadlines.

Understand how the CakePHP development company plans and manages projects, including how they handle milestones, iterations, and client feedback.

Post-Launch Support and Maintenance:

A reliable CakePHP development company should provide ongoing support after the project’s launch.

Inquire about their post-launch services, including bug fixes, updates, and technical support.

Client References and Testimonials:

Request references from previous clients and read testimonials to gain insights into the company’s work ethics, communication, and the overall client experience.

Cost and Budget Alignment:

While cost should not be the sole factor, ensure that the company’s pricing aligns with your budget.

Discuss the project scope, pricing structure, and any potential additional costs.

Phil Sturgeon, API Design Expert and Developer Advocate:

“CakePHP has continuously evolved to meet the demands of modern web development. Its focus on conventions and reusability has made it a favorite among developers.”

Who are the top 5 CakePHP Development Companies in the World?

Andolasoft:

Andolasoft Logo

Andolasoft is a software development company known for its expertise in CakePHP eCommerce development.

Apart from CakePHP the company offers web, mobile and cloud development services using a wide range of technologies.

The company has technology expertise on PHP, Python, Laravel, NodeJS, Ruby on Rails, VueJS, ReactJS, AngularJS, JavaScript etc.

With a focus on innovation and client satisfaction, Andolasoft has delivered solutions across various industries, helping businesses achieve their digital goals.

Top CakePHP Development Services Offered by Andolasoft

  • CakePHP eCommerce development services
  • CakePHP template design services
  • CakePHP CMS development services
  • CakePHP migration services
  • CakePHP plugin development services
  • CakePHP custom website development services
  • CakePHP maintenance and support services

Top 3 CakePHP Projects Developed by Andolasoft

  • D&B Auto Rental

D&B Auto Rental

Technologies used – PHP 5.6, Apache, jQuery, jQuery UI, AWS, Bootstrap

The web app is developed to provide reliable car rental services. It is designed with a focus on customer experience, intuitive interface and easy data handling.

  • In4Mng

In4Mng

Technologies used – PHP, jQuery, jQuery UI, Bootstrap

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In4Mng is an entertainment application which is based in Nigeria. The app aggregates content from both print and electronic media into a single platform. The app adds additional content such as giveaways, games and puzzles to make information engaging and interesting to consume.

Orangescrum Logo

Technologies used – CakePHP, jQuery, jQuery UI, DataTables, Bootstrap

Orangescrum is a versatile project management software designed to streamline project planning, execution, and collaboration for individuals and teams. It offers a comprehensive set of tools and features to help businesses manage tasks, track progress, and achieve project goals efficiently.

  • Orases:

Orases is a full-service digital agency that specializes in CakePHP development.

They provide end-to-end solutions, including web and mobile app development, UI/UX design, and digital marketing.

With a commitment to delivering exceptional user experiences and innovative solutions, Orases has established a reputation for helping businesses thrive in the digital landscape.

Hyperlink InfoSystem:

Hyperlink InfoSystem

Hyperlink InfoSystem is a global technology solutions provider offering CakePHP development among its array of services.

They have a vast portfolio of successful projects spanning web and mobile apps, blockchain, IoT, and more.

With a global clientele, Hyperlink InfoSystem is recognized for its technical expertise and dedication to delivering cutting-edge solutions.

DotSquares:

DotSquares

DotSquares is a technology company that offers a comprehensive suite of services, including CakePHP development.

With a focus on delivering tailored solutions to meet client objectives, they have worked on diverse projects ranging from eCommerce platforms to business applications.

DotSquares has a global presence and a track record of delivering high-quality software solutions.

illuminz:

illuminz

illuminz is a software development agency with a strong focus on CakePHP development.

They provide end-to-end solutions including web and mobile app development, UI/UX design, and digital marketing services.

With a commitment to delivering scalable and innovative solutions, illuminz collaborates with businesses to bring their visions to life in the digital realm.

What are top questions to ask a CakePHP development company before hiring?

  1. What is your experience with CakePHP development?

Ask about the company’s experience specifically with CakePHP projects. Inquire about their past projects, complexities they’ve handled, and the size of the eCommerce platforms they’ve developed.

  1. Can you provide references or case studies from previous CakePHP projects?

Request references or case studies from clients who have hired the company for CakePHP development. This can give you insights into their work quality, reliability, and client satisfaction.

  1. How do you approach security in CakePHP development for eCommerce applications?

Security is critical in eCommerce. Ask about their practices for securing sensitive customer data, implementing encryption, preventing SQL injection, and handling payment information securely.

  1. What testing procedures do you follow to ensure the quality of CakePHP projects?

Testing is crucial to deliver a bug-free application. Ask about their testing practices, including unit testing, integration testing, and user acceptance testing, to ensure the final product meets your expectations.

  1. How do you handle post-launch support and maintenance?

An eCommerce site requires ongoing support to address issues, implement updates, and ensure smooth operations. Discuss their approach to post-launch support and the availability of maintenance services.

  1. What happens in case of scope changes or unexpected challenges during development?

Projects can encounter changes or challenges. Ask how they handle scope changes and unexpected issues, and how they communicate such matters to you.

  1. What differentiates you from other CakePHP development companies?

This question can help you understand the company’s unique strengths, values, and offerings that set them apart in the market.

Conclusion

eCommerce business owners choose CakePHP for its cost-effectiveness, ability to provide customized user experiences, strong security features, community support, and integration capabilities with analytics tools.

This framework empowers business owners to develop eCommerce applications that not only meet their specific needs but also provide a competitive edge in the digital market.

By harnessing the benefits of CakePHP, businesses can create scalable, secure, and engaging eCommerce apps that resonate with their target audience and drive success.

FAQs

Q1: How can you implement personalized shopping experiences using CakePHP?

Utilize CakePHP’s session management and user authentication to track customer behavior and preferences.

Based on this data, one can implement personalized product recommendations, wish lists, and targeted promotions, enhancing the overall shopping experience.

Q3: What are some strategies for integrating popular payment gateways into a CakePHP eCommerce application?

Integrating payment gateways like PayPal, Stripe, or Square involves utilizing their APIs within the CakePHP eCommerce application.

You can create dedicated components or plugins to handle payment processing, ensuring that sensitive financial information is securely transmitted and stored.

Q4: What are the key features of CakePHP that make it suitable for eCommerce development?

CakePHP offers features like MVC architecture, ORM (Object-Relational Mapping), built-in security features, CRUD (Create, Read, Update, Delete) operations, scaffolding, and data validation. These features streamline eCommerce development by providing a solid foundation and reducing manual coding efforts.

The Important Elements For Better ECommerce Conversion

In the last 9 months of COVID situation, eCommerce development is considered as the most important development for online product selling businesses. Due to the lockdown, more and more users are turning their heads into the digital world to do business and generate high revenue.

“50-60% of the business contributors are a direct outcome of eCommerce development and designing.”

Having an eCommerce website to represent your business, you need to make it convenient to shop anytime, anywhere across the globe with any device as well.

So, anyone can get your products or services online with a few clicks on a mobile device or computer without the need to visit any store nearby.

And the great part of an eCommerce website is that it also provides the product comparison with an efficient and simpler manner.

Somehow, it is not as easy as it sounds. Due to heavy competition, you need to make your eCommerce application more user-friendly to make your application stands out from the crowd.

Here I have mentioned some of the elements that can help your eCommerce website to make better conversions.

Responsive Design

A first needed element and almost every person caring a smartphone and with the help of which they can also do shopping in a convenient manner. This is where the need for responsive design arises.

Responsive Design

The Responsive UI makes the website accessible on different mobile platforms and desktops.

So, It makes the eCommerce web application more usable for consumers and enhances the online product sale.

Choosing the Right Ecommerce Platform Selection

Choosing the right e-commerce platform for eCommerce development gives flexibility, scalability and expandability to the users of the industries.

Choosing the Right Ecommerce Platform Selection

Among different eCommerce platforms, the common platforms are WordPress, WooCommerce, Magento, and Shopify, which has empowered numerous online retailers and brands to grow.

Highlight Products with Description

The e-commerce website works well when the design is matched with the product. Its main purpose is to showcase the product and description that defines the website to viewers.

Besides, an e-store must have a perfect text, color scheme, theme and images to highlight the products with description and keep it coherent for consumers.

Check-Out Option is Mandatory

Check-out options are necessary for e-commerce website because all customers don’t prefer to create an account every time they visit any site to purchase a product.

Check-Out Option is Mandatory

Adding check-out options removes the barrier for customers to shop and thus, increases the conversion rate too. It provides an easy way to shop online and attract more buyers towards any business.

Easy Navigation

Keeping the search features and web pages easy to navigate assists customers to find the exact products the customers want.

This is because, if it takes a lot of hassle to show the product, then there are chances that people might turn away from the website. Easy navigation helps people to find the product in categories easily without spending much time.

Website Speed optimization

The speed of an e-commerce website is important to gain on online business.

No user wants to be on such site that takes much time to load the page and they might switch to another website after a few minutes.

The speed of website should be optimized in order to make it run smoother and give better results.

Site Security

In e-commerce websites, people have to provide personal information such as bank details, account number, address, and mobile number etc. to shop for the products and access the payment.

Site Security

Ideally, these websites are built with a secure socket layer to encrypt the information stored on the site.

Conclusion

There are some website owners who have a mindset that eCommerce development is just to get more customers online.

But, these types of websites are also used to expand the product pages and even, much more.

So, when go seek eCommerce development, develop the site wisely and try to consider all the above things to develop the best site.

How Automation can Robust your B2B eCommerce Business

A strong relationship with partners and customers is critical for B2B businesses. This needs to be reflected in the successful B2B eCommerce strategies.

Nowadays, the B2B eCommerce model moved beyond from just transactions to putting more emphasis on relationships and automated ordering systems.

With these relationship-centered B2B eCommerce models businesses are reducing their spending efforts on low-value tasks and focusing on Extended interaction with long-term business trends, multi-party deals, and on more complex transactions.

This new model has made numerous impacts on the eCommerce business. In fact, some of the techno giants are saying B2B is surpassing the B2C.

What is B2B eCommerce

Well, B2B eCommerce is the typical exchange of products and services between 2 different businesses or companies through the electronic platform. Or you can say, buying and selling the products on the web as the exchange media.

B2B eCommerce business is not limited just limited to selling and buying. It may cover many aspects like;

  • Business Relationship between 2 companies
  • Product information and research
  • Technical learning
  • Product Ordering & Tracking
  • Technical Support, Training and Services
  • Document exchange like User guide, etc

So, technically it brings a lot of value to this process.

Now see, where the “Automation” term is fitting in this process.

B2B eCommerce Automation

What comes first to your mind when someone says “Automation”? In general, it sounds like robots are assembling cars somewhere in factories. But in B2B eCommerce it is not an artificial intelligence SKY-Net-like program.

The “Automation” in B2B e-commerce context is the use of a computer programmed software tool to complete the tasks without human intervention.

Automation spot the patterns in data and make the decision in a fraction of a second.

Now come to the basic topic of this article. How this Automation can help the eCommerce business for a better result?

Benefits of B2B Automation

Let’s go through the five ways that automation can improve your B2B eCommerce business today.

Reduce Errors:

The manual data processing always makes a tiny glitch and these small errors can cost millions in a year.

Just an example: If a B2B seller would make a misenter in an amount at the time of creating purchasing orders, it can cause chaos for both.

To avoid such types of errors you can integrate an automation layer to your eCommerce Application.

So, the orders can be created and communicated without any risk of human errors or even without human introversion.

Basically, no manual intervention is necessary when the electronically generated documents are passed back and forth between seller and buyer.

Get rid of Workflow Friction:

In B2B eCommerce workflow, a great deal of friction is generated that involves manual moving of information from one end to another.

By the intervention of an automated eCommerce cart management system with the inclusion of invoicing programs can make the progress much smoother.

So, the waiting could be over for a work process like open, read and respond to the email, etc.

As both the buyer and sellers waste their time in moving the information between the system and associated people, an automated system can help them to do it faster.

Better Relationships With Customers

Business to Business buyers are decently becoming more enthusiastic about the benefits of integration and automation.

The integration of Automation creates a more intuitive and easier purchasing experience for buyers with automated catalogs.

Better Relationship

Image Source: FreePik

Relying on automated platforms, it is significantly more effective when B2B sellers offer a straightforward path to data exchanges such as order confirmations, purchase orders, shipping notifications, and invoices.

Get Paid Faster

With a manual workflow, the B2B sellers process invoices manually. A dedicated resource creates invoices manually and emails those to the buyers.

And on the buyer side, whoever is responsible gets around to opening the email manually, and getting approval for paying.

Automated Email

Image Source: FreePik

Whereas in the automated system invoices can be created and delivered automatically.

As a result, the buyers opt to pay automatically, and for the invoices, those are required oversight, the right person will see it and react more quickly.

Focus On What Matters for You

Somehow, people worry that automation is taking place in some jobs, and there is a kernel of truth in that.

The automation system will replace some human roles, but it will also encourage us to focus on what matters most for us and for our business betterment.

For example: The automation system will allow the salespersons to focus more on sales and upbringing new business rather than getting stuck in time and paper.

This will definitely reduce the cost while increasing revenue.

Conclusion

There could be many ways that workflow automation helps your B2B business right now. But the proper planning and execution of the strategies can make your eCommerce website a winner.

The eCommerce application development planning is not much exhausting work, but it requires proper knowledge and customer satisfaction points.

You should develop an appropriate site for online business in which users can easily manage their shopping items and place orders.

For a prosperous future of B2B eCommerce, businesses must have to work with the technology and data firms.