Tag: mobile app development services

10 Reasons Why It’s Time To Move From Website To Mobile App

Posted on by Juned Ghanchi

Since mobile devices dominate the digital reality and user experience across all nooks and corners of our lives, users mostly access the web on their smartphone screens, and businesses prioritize mobile users through their web offerings.

But even mobile websites have their shortcomings in contrast to mobile apps‘ native user experience. No wonder businesses are increasingly opting to turn their websites into native mobile apps.

If you are still not convinced about the impact of turning websites into mobile apps, here we explain key reasons to consider for such a move.

More Personalised User Experience

The biggest draw of mobile apps is the scope of personalisation in user experience. Since mobile devices are highly personal in nature and offer a full scope of individual preferences and choices, users expect a more personalised experience while interacting with business brands.

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Mobile apps can communicate users and customers in a tailored manner based upon specific individual interests, user location, user behaviour, etc.

Mobile devices coming equipped with powerful sensors like accelerometer, GPS mapping, and location technologies can easily grab user contexts and situations to communicate accordingly.

Obviously, an expert mobile app development company can always guide you about specific aspects and considerations to drive personalisation in user experience.

Smarter User Experience

Thanks to the digital platforms, all businesses, irrespective of their sizes, have a more or less level playing field with fair, competitive scope and audience for everyone.

Mobile apps further extend this scope and opportunities with smarter user experience.

With smart and sophisticated user experience, even a small business app can compete with a big brand app. People often make purchases thanks to great app user experience, not just products.

When it comes to a smart and anytime-anywhere shopping experience, mobile apps stay way ahead of traditional websites.

Mobile App Monetization

Mobile apps are not just channels for businesses to market the same products and services they do through company websites.

Mobile apps can also be built as a consumer product to create solutions that address specific customer problems.

For example, instead of just creating an app version of their old website, a banker can also integrate mobile payment and wallet feature to make transactions further easier.

Staying Connected Through Notifications

While for decades, email communication has ruled the business world; in recent years, it has been taken over by the mobile push notifications to stay connected with customers and the users.

With mobile notifications, a business can guarantee traction with their marketing messages and alerts, while emails can only be opened at the email users’ will.

Mobile apps offer two basic types of notifications, respectively, push and in-app notifications. Two of them offer alternative communication methods to keep users informed about various things related to app offerings, alerts, and other aspects.

The simple and easy way to send customers and business prospects instant and non-intrusive messages is a lucrative marketing measure for many businesses.

These notifications also help businesses keep a lively contact with the customers apart from promoting products and services. Push notifications allowing businesses to enjoy constant communication with their customers are the most popular reasons businesses opt for mobile apps.

Offline Access

The biggest and fundamental aspect that makes a mobile app different from a website is offline access to content.

Though mobile apps primarily work on a network connection to allow access to different features and in-app content, with local device caching, they can also help users access their last opened content and features without requiring the internet.

The offline access to content gives users a lot of ease and flexibility. They can read, watch, and use in-app content that they opened earlier, and once the network connection is established, the app is updated with the latest changes.

Thanks to offline access, businesses can continue to remain communicate with their customers irrespective of network connection availability.

Customers Spend More Time with an App

While the vast majority of e-commerce transactions and website visits now happen on mobile, mobile apps’ popularity continues to supersede mobile web.

So, if you have a mobile app representing your business brand, you are exposed to the vast majority of users who prefer using mobile apps instead of a website.

Moreover, the average time spent on mobile apps by users all over the world is continuously increasing.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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Lastly, once an app is downloaded, and a few satisfactory purchases occur, a mobile app enjoys more chances to become revisited and reused. In that sense, mobile apps can easily help a business brand gain more customer loyalty than the so-called mobile websites that are only accessed through browsers and hence establish no repetitive connection.

Conclusion

Mobile apps with two large marketplaces such as iOS and Android have become the most popular digital products of our time, and hence they enjoy huge branding potential for a business.

Instead of just conceptualising a business channel to make sales happen, companies can build mobile apps to target specific customer problems uniquely, and this is how a mobile app can also help you re-position your business brand as a customer-centric one.

How To Reduce Web And Mobile App Development Cost?

Posted on by Jay

The best web and mobile app development are more than a concept for every tech entrepreneur to pitch for. It is something that makes everything easy for customers but often comes with a high price tag.

According to industry experts, it is worth spending on quality mobile app development as the return will be too much.

The bitterness of poor quality remains long after low pricing is forgotten! Leon M. Cautillo

But this is how customers react to development companies who prefer to ignore quality to bring down the costs of their web or mobile app.

If you are not ready to lose the quality of mobile or web app development, it is still possible to reduce app development prices. Let’s find out how to bring down the cost of business app development without falling in quality.

Why Does Quality Always Matter?

Quality is never replaceable. It is the only factor, helping products to become popular and grow in market share. To manage Android or iOS app development within the customer’s budget is the main concern for professional developers out there.

But is it possible anyhow?

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It takes a lot of planning, skill, time, focus, and work hours to develop a fully functional web or mobile application.When customers ask to decrease the app development cost, most of the development companies have no option but to cut corners.

Quality is the most common among other factors to get ignored in this process. But this approach can backfire unexpectedly.

Despite the clear demand for app development cost reduction, there are some proven tips which if followed throughout the development process, can make it happen quite easily for developers.

Let’s take a look at the options you have to reduce web or mobile app development costs in real life.

Reduction in Web and Mobile App Development Costs – Tips to Consider

The development cost of an app is due to many factors that are interconnected to each other and it is difficult to miss any of them. To be true, this cost can be reduced with some effective strategies in use.

Mind you, it is a no joke!!

Don’t you all get convinced?

Some important factors are normally forgotten by mobile app developers. But considering them all from the early stage of development can save developers a lot on their app development costs.

It’s time to learn about all of them one-by-one…

1. Plan carefully and effectively

As you all know failing to plan is equal to planning to fail, app development planning is very crucial. It is the top consideration is to prevent random functionalities and features getting added to the app over time, creating a mess that only wastes time and money.

From deep research on the competitors and targeted users to know about their likes and preferences in features, everything needs to be done before the app development starts.

It will help to make the app unique and profitable in the market too. Once the research part is over, you need to plan on what’s and how’s to reach the development goal.

The more effectively you plan a mobile app development plan, the better it will be to lower trial-and-error costs.

The planning of app development will allow you to focus on quality and budget while avoiding unnecessary expenditures. Also, less time will be invested in the development process.

2. Make Interactive App Prototypes

An interactive prototype is like a quick visualization of a finished app. It has great importance in web and mobile app development when it comes to meeting the user as well as the client’s expectations.

Mobile app developers should think of building interactive prototypes as they give a fair idea of the look and feel, navigation, UI/UX design, and more so that neither customers nor users feel disappointed later.

The prototype serves as a blueprint for the customer and the developer to know if they see the same end product! It is easy to review the prototype and suggest any corrections or modifications by the customer, saving both time and money.

The cost of building an interactive prototype is relatively low in comparison to the cost of correcting or modifying the finished app as per customer’s demand later.

By then, a great deal of our resources and time is already spent on the app development process.

With tools like Figma, Atomic, Adobe XD, it has been easier to build real-looking app prototypes. So, think of making a prototype before developing an app!

3. Launch a Basic Version of the App (MVP)

The idea of launching an MVP (a basic version of your app) helps you get the actual market response in real-time without spending hugely on its complicated secondary features.

And, it is possible adding advanced features in regular updates, after launching your MVP app. Since MVP is based on an agile development methodology, it can evolve with necessity or demand!

The decision to launch an MVP can be crucial in saving both the time and cost of app development in its initial stage.

Moreover, it ensures testing the product in the real market setting, so that you can be sure about the release of upgraded versions in the future.

MVP is not just a quality checking technique but also saves significant costs while improving quality after a live test every time. It also guards against poor user response to the developed app.

4. Use the Option of Cross-Platform Development

Developing cross-platform apps can turn out to be cost-saving too. Instead of targeting your users across multiple platforms separately, you can still use the option of cross-platform app development to reduce the development cost.

The best practice to reduce the cost of developing an app while launching it for both Android and iOS is to go for cross-platform development. It takes the proper use of technical knowledge and expertise to build cross-platform apps.

Appcelerator, PhoneGap, Unity3D, Xamarin, and many more popular cross-platform development tools are available to make the job easier for any professional app developer.

5. Outsource the Project

There are more qualified app developers who can be helpful in keeping the mobile app development cost under check. If your company does not have the right resources to handle app development, it’s better to outsource the project to any such developer outside your company.

Outsourcing has cost advantages along with others. It’s too normal for your app development company to face the challenge of not having specialized in-house developers for any upcoming project.

And you can’t even think of wasting time and money training your developers when projects need to be completed fast.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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Outsourcing can make up the skill your developers lack and help achieve what you can’t afford to lose. This enables you to find a technical partner who has both the skill and expertise to develop the web/mobile app on your behalf.

Both off-shore development and outsourcing are cost-effective means widely used in the area of app development.

Conclusion

Cost of Quality (COQ) is the cost of not making the right product. Every time the product is modified or corrected the cost of quality rises. So, by avoiding doing things wrong, you can genuinely increase the chance of developing the right app at reduced cost and yet not losing quality.

All the above considerations will help you keep app development costs under control.

Do you need a professional web or mobile app development company for cost-effective app development solutions? Call or chat with our expert consultants now!

How To Launch A Mobile App The Right Way

Posted on by Regina Deemer

With easy access to smartphones and quick internet connectivity, the app industry is growing exponentially. According to a recent survey by Statista, there are more than 300 billion smartphone users globally, and this number will add several hundred million in the coming years.

China, India, and the U.S. are the leading nations in terms of having the maximum number of smartphone users, with almost everyone glued to some app or the other. Almost everyone today has a smartphone, with numerous apps downloaded on their phones or tablets.

Google Play Store already has billions of apps, with the most popular category of apps being gaming, social media, educational, entertainment, health-related, delivery apps, e-commerce, etc.

Another report on app usage confirms that the number of mobile app downloads in 2019 was 204bn, generating a total revenue of 462bn USD, around the world. The mobile app revenue is estimated to cross 935.2bn USD by the end of 2023.

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The above figures are enticing for every entrepreneur or start-ups to create a successful, engaging app and turn it into a lucrative business opportunity.

There are two significant milestones for becoming a successful ‘Appreneur.’

  • Creating a feature-rich, user-friendly, robust, engaging, secured and innovative app
  • Successfully launching the app in the market

Usually, people ignore the 2nd point, i.e., launching the app correctly, and regret it later when their app does not generate the expected revenue.

So, here is the checklist that one must orchestrate while launching their app in the market, as it will attribute to the success of your treasured app, and generate maximum revenue.

Key Points to Check Before Launching the App

Believing that your app is completely ready, and all set to be launched, the primary goal of every Appreuner is to have initial downloading of the app in huge numbers and eventually retain the users for the long haul.

So, let’s come straight to the essential points to implement to ensure the successful launch of the app.

1. Thorough Market Research

With billions of apps already available on Google, there is undoubtedly a fierce competition for your app to join the league.

To help your app stand out and perform better than the other related apps in the niche, check out the customer reviews of the leading apps on App stores, YouTube, or blogs and use them to upgrade your app to provide a more reliable solution for your users.

2. Set Target Goals

Some essential measurable goals should be set in advance, which will help in defining your app success.

Active Install Rate, App Ratings, Revenue Generation, etc. are some of the benchmarks that will help you determine your app’s success.

3. Cross-platform Versions

Your app must work seamlessly on different platforms and browser versions of the app to have a wider reach. It also makes your app affordable, especially in the long run.

4. Showcase on Social Media platforms

Social Media accounts act as an ideal place for generating interest in users about your services, games, etc. Attractive UI/UX can attract more users and their feedback and ideas can be used to improve your site.

5. Engaging Content

Publishing content related to your app is essential. This includes blog posts, social media content, demo videos, press releases, website content, email marketing content, etc.

It adds value to your app, and helps in better user understanding. Also, it is crucial to check daily reviews and cater to your prospective user queries, to help them build trust in your app.

6. Select an App Store

While launching your app, you should consider choosing just one app store, which will help you streamline all the fundamental changes and implementations.

It will also contribute to attaining high user concentration and ratings.

7. Use App Store Optimization (ASO)

ASO helps discover the app by users quickly in the App Store if proper keywords are used in the title.

Also, ensure that you mark all the essential categories related to your app, in the app store.

8. App Integrations

These app integrations are useful in retaining your users, as their data is stored in apps.

For example, Pinterest integrated with Facebook and has dramatically benefited Pinterest in creating a vast user base.

9. Pitch your story

For effective marketing, you must present your app’s demo video to mobile, tech, industry journalists, bloggers, etc. to market your app by fitting into their editorials. You can also gather insights from them and improve your app technically.

Also, sharing your app demo with proficient techies, having expertise in providing software solutions, and web-based services like Ruby, SaaS, CakePHP, and other latest technologies, can be of great help.

10. Set-up Paid Advertising

Paid advertising during the launch week is a great way to campaign your app on Google, or Facebook, etc. You can also direct users to a dedicated landing page for more accuracy of the app.

11. Influencer Marketing

With increasing competition in the app industry, tapping influencers or Industry thought leaders, is trending in 2020.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

LEARN MORE

Identify social media influencers and conduct personalized email outreach to help them understand your product’s benefits. Know more.

12. Affiliate marketing

Creating an Affiliate program encourages users to download your app or purchase it. Appreneurs should partner with Affiliates to promote your app. Incentives, rewards, during the app launch, attract users for app installation.

14. Prompt users to Download App

Once your app is ready for the launch, you should place download links everywhere, on the blogs, Social media, marketing emails, etc.

I am sure; the tips mentioned above will help you launch your mobile app successfully and turn it into a lucrative business solution.

By following the above steps, your app will gain an edge over the competitors and earn more revenue through improved user engagement, loyal clientele and better performing app.

How to Capture the Opportunity after 59 Mobile Apps Banned in India

Posted on by Jay

Last week the Government of India did announce to ban 59 mobile applications as the government said these mobile apps were engaged in activities that were prejudicial to the sovereignty, integrity, and defense of the nation.

The list includes TikTok, UCBrowser, WeChat, CamScanner, etc and these apps are quite popular and have been widely used in India and in other countries as well.

Ever since the coronavirus pandemic and the lockdown that followed has changed the way many professionals work.

Technology has played a pivotal role — be it work from home or online classes or digital payments.

Same time, certain IT experts feel this may be the best and ideal opportunity for the Startups, particularly from India, to develop and deliver the alternative apps to shine.

What Entrepreneurs are Saying After the Ban:

Shortly after the announcement, Debjani Ghosh, NASSCOM’s president took to Twitter to laud the decision and encourage India’s start-ups to fill the void in the app ecosystem. Her tweet was accompanied by numerous entrepreneurs including PayTM founder Vijay Shekhar Sharma, who was also welcomed by the move.

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Debjani Ghosh, president of NASSCOM, feels that it is the right time for the government and industry to focus on building for the Indian movement. She tweeted –

How This is an Opportunity:

From the last 10 years, India’s tech start-ups have been struggling to compete with the digital offerings with foreign companies which is typically backed by heavy volumes of funding, and capable of undertaking relentless and wide-scale marketing campaigns.

According to experts, India’s tech start-up ecosystem has struggled to secure the same levels of investments that the foreign-backed firms receive. And coupled with the lack of institutional support for the Indian government as well.

The popular mobile apps like TikTok, UCBrowser, Vigo, and other apps, many of which come pre-installed on smartphone manufactures and sold by foreign-based companies in India such as Huawei, Xiaomi, ZTE, etc.

What We Can Achieve:

The whole thing is actually about data privacy. There no connection to the Indo-China Border conflict issue for this banning.

So here only to focus the Indian Data-Privacy policy along with other privacy policies to launch your mobile app into the market.

Other checkpoints like features, engagement, usability must to consider for developing a new mobile app.

Obviously, if you are developing a mobile app for public entertainment or people would use the app for their entertainment your data privacy policy need to be transparent as much it can be.

Security of User Information

With that kind of information at stake, mobile app developers need to do everything they can to protect their users and clients.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

LEARN MORE

Some the step we can follow like:

  • Encrypt All Data
  • Be Extra Cautious With Libraries
  • Use Authorized APIs Only
  • Use High-Level Authentication
  • Deploy Tamper-Detection Technologies
  • Use the Principle of Least Privilege
  • Deploy Proper Session Handling
  • Use the Best Cryptography Tools and Techniques

The above guidelines will help to keep the mobile app secure as an oyster and keep your clients and users happy.

Conclusion

From video sharing app like TikTok to chat-based services WeChat, to eCommerce, to web browsing and gaming, the latest ban has provided a much-awated gift to the Indian digital niche, at a moment when the spirits may have been at their lowest due to Covid-19 pandemic situation.

Same time, the Indian Government also has to back the Indian startup as a wing to gain popularity. The time is ripe then, for India’s tech entrepreneurs to finally take center-stage.

What’s on your mind? Let’s develop it!

Reaping the Advantages of Mobile App Development

Posted on by Abhimanyu

Mobile applications are a growing industry with significant competition: more and more processes from different walks of life are being transferred to smartphones as applications. The niches in which the applications work is diverse: games, health, office programs, e-commerce, etc.

Building mobile applications must be a priority for many organizations, but it is often difficult to choose a better development method because the lines between the various options available are becoming increasingly blurred.

So, before choosing any development method for developing mobile applications, e.g. Web vs. mobile vs Hybrid, we will give an idea of the three options mentioned by professionals and the cons for each.

Depending on the project’s business goals and objectives, we decide which development method we should choose. Also, this article will discuss more deeply about the development of mobile applications and their benefits.

What is the Importance of Developing Mobile Applications?

When developing applications for certain mobile platforms or operating systems, it is known as mobile application development.

They provide optimized performance for customers and have the latest technological advantages such as GPS compared to web applications. There is a special application store for mobile applications where users can access this application.

The leading mobile app stores – App Store and Google Play offer a huge amount of software that solves the tasks of users. However, there is still room for innovation in the market.

Now it is important that all companies have mobile software today. Therefore, it is important to know the advantages of using mobile applications compared to web or hybrid applications.

The Popularity of eCommerce Mobile Apps

Is it mandatory for an online store to have its own mobile application? Will the investment justify itself? And what will be the return?

  • Mobile users spend 88% of their time in applications, and surfing the Internet takes up only 12%.
  • 60% of smartphone owners in the US use their gadgets for online shopping, 67% of them do it weekly.
  • 3 E-Commerce apps are installed on average on Americans’ smartphones and 33% of them are used weekly for online shopping.
  • 82% of smartphone users prefer a mobile app to a site.
  • +39 of the 50 major online stores have mobile apps.

Does the Online Store Need a Mobile App?

The experience of foreign partners shows that a mobile application is vital for E-Commerce projects. Such an application, in addition to a mobile site, is a win-win business strategy in the e-commerce segment. Consider why this is so.

What is Better for eCommerce: a Mobile site or a Mobile Application?

According to recent reports, 76% of Internet users in global go online with tablets and smartphones, and the share of mobile traffic continues to grow. To reach this audience, a site adapted for smartphones and tablets must be present at any online store.

However, to increase sales, increase customer loyalty to the brand, and attract new customers, you just cannot do without a mobile application. Let us see why the application solves these marketing problems better than a mobile site.

3 reasons why you should create a mobile application for your online store

  1. The online store app creates a loyal audience
  2. Application Usage Trends and Mobile E-Commerce Market – Growing
  3. A mobile application for an online store allows you to create an advanced marketing strategy

What to remember

The main metrics of the effectiveness of mobile applications is a place in the ranking of App Store and Google Play stores for key requests and the number of downloads.

However, it is also worth evaluating the audience’s loyalty to the mobile application or otherwise an indicator of user retention.

To do this, analyse the average number of active users per day – DAU (daily active users) and MAU (monthly active users), that is, the number of users who launched the application at least once a month. This will help you understand how often they use it.

Conclusion:

In closing, mobile applications look and feel great, and function well, which leads to a better user experience, customer satisfaction, and retention rates.

After all our deductions, we can conclude that the original application is easy to use, has an excellent UX / UI design and works very well, which makes the application provide an excellent user experience, customer satisfaction, and retention rates.

Before choosing an original application for development, the following factors must be considered, such as:

  • Which major platform you want to build for – Android or iOS.
  • If you want the best quality, user experience and user interaction.
  • If you are looking for a high-performance commercial software product.
  • The budget of your mobile phone as a mobile application is quite expensive.

As user demand increases from the mobile experience, it basically becomes important to adapt to their dynamic and ever-increasing demands.

In short, we recommend that you choose “mobile forms software” to develop mobile applications to stay competitive and provide high-quality products.

We advise you not to try to choose the application development that is affordable, but chooses the option that suits the market needs, gives you value, and helps you stand out in the market.

Mobile App Developers Directory For Developers And Project Listing

Posted on by Jay

Many resources have revealed that the current era is the age of smart-phone industries. Consumers are looking for smart devices more than ever, and not just for the platform but because of a huge library of apps that can be installed on the device. So developing mobile applications for the devices has become the new challenge for the mobile app development industry. So companies are in continuous search for mobile app developers to build their application. But finding the right developers is not an easy task.

To get rid of this, Andolasoft has developed ‘Orangegigs’, a free mobile app developer directory, using Ruby on Rails. Objective is to meet the mobile app developers with mobile development companies. The website features simple functionalities with a fresh look and feel to the users.

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Here the companies don’t have to register to post their requirements similarly the developers can apply for a job without being a member. Companies including individual recruiters across the globe can list their mobile development projects for different mobile platforms such as iPhone, iPad, Android, Blackberry, Windows phone and PhoneGap.

Mobile app developers can easily browse through the listed companies and contact them directly based on the location and the technology platform they work. The website is also integrated with popular social media plug-ins like facebook, twitter and Google+ to share their projects to the social networking sites. It includes couple of filters for location and platform. Also this filter helps to build SEO friendly URLs which are loved by crawlers.

With these feature-rich facilities orangegigs.com evolved into the most preferred mobile app developer directory among the companies. Wanna give it a try? Go ahead and do it at www.orangegigs.com