How To Grow Your Business With WordPress Website

WordPress is one of the most popular content management systems for building websites. It allows you to create a unique website, without the need of any programming knowledge. It is a perfect choice for businesses of all types and sizes.

In today’s modern world, everyone is using a device to browse the internet. This means that having a simple, yet engaging website is a requirement. A good way to have a business presence online is to build a WordPress website.

So, you might be wondering: “What are the benefits of having a WordPress website?”

Or you might be wondering if it is right for your business and your marketing goals.

Are you thinking of to grow your business online without spending a huge amount of money?

If yes then, here I am going to share some practical tips that will help you to grow your business.

A strong online presence is important for a successful business. As the internet and digital marketing have grown to a larger extent. A powerful website is important to shape your brand image.

Many brands choose WordPress to develop their website. It is because WordPress is easy to use, reliable and it’s a marketing tool.

Therefore, more than 33% of websites on the internet are powered by WordPress.

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How can you grow your business with a WordPress Website?

Developing a Business Website is not enough; you need to make your business grow.

All you have to do is spend a few hours and spend undivided attention. You can make your website ready to go live.

But, it’s not the only thing that makes WordPress one of the best  tools to grow your business online.

A WordPress website provides enormous benefits.

“We have the technology, finally, that for the first time in human history allows people to really maintain rich connections with much larger numbers of people.” – Pierre Omidyar

Why Use WordPress to Build your Business Website?

Be in the top search result of Google:

Being a marketer you understand the value to rank at the top search results of Google. But it is not easy to get to the first page when you don’t have any basic knowledge of Search engine optimization.

But if you are using WordPress you don’t need to worry about it. Installation of a SEO plugins can make your WordPress website SEO friendly.

Many SEO friendly Plugins are available on the web. With the best plugins that is beneficial with SEO marketing will help your website to be at the top position in Google search.

Provide Technical Support

Being a consumer, you often come across many consumer tech support issues for some services or products. Every business can develop trust among the audience, by providing technical support windows on the WordPress website. This helps your customer to lodge consumer complaints or feedback.

Test variable Contact Forms:

You can install the Contact Form 7, the most commonly used WordPress Plugin for contact forms. It helps to collect a variety of information from your potential customers. Whether you need an email address, or any contact information, it can be set up with a few clicks using the contact form 7.

Such a facility is available with the WordPress, hence it is an effective way to grow your business.

Mobile Responsive:

Google always goes for mobile-friendly websites. If your website is not mobile responsive then it will take more time for Google to rank your website and you will miss huge number of traffics as many people are using mobile phones to visit a website. Therefore a mobile-friendly website is important. With WordPress, you can choose a mobile-friendly theme that will help your business to grow.

Create a Knowledge Resource:

If your business website has to deal with lifestyle, education, philosophy, etc. By using WordPress you can create your personal knowledge series. This will provide a detailed knowledge guide to your audience and clients.

You need to update this knowledge resource, to increase the value of the resources.

You can also create and run the user forum of these resources and develop a community on your own. It is a huge opportunity for business promotion.

Monitor your Website:

With WordPress, you can monitor and analyse the marketing strategy from the dashboard. You can also use Google Analytics for it. But you need to switch tabs if you want to check your business performance.

The Plugins offered by WordPress helps to install Google Analytics directly into your WordPress website. This helps to check the stats without switching to any tabs and straight from your dashboards.

With this, you can identify which tactics will work for you. It can also be used to improve the strategy that doesn’t work for your business.

Customized Theme:

With WordPress and other platforms to build your WordPress website it becomes scarier. But with WordPress you get thousands of customizable themes that helps you to get started.

Do you want a WordPress website but don’t know how to create one? We will install and setup WordPress for you, absolutely free of cost!

Partnership:

The easiest and fastest way to grow your business is through partnership. You can get a partner for your business from your existing customers. So, partner with a business that helps you to create new opportunities for your customers.

FAQ:

Is WordPress good for your business?

WordPress has been a user-friendly CMS. Many people built their websites using WordPress and not by developers. The CMS makes it easier to build a clean, good website that can boost your business.

Can a beginner use WordPress to build their website?

WordPress is an easy-to-use CMS. You don’t have to visit website developers to build your website. Beginners can also build their business website with WordPress

It’s very easy to set up and run. Many web hosts come with one-click auto-installers. WordPress is very simple to use like Microsoft Word or Word Processor.

What are the benefits of using WordPress to build your business website?

Growing your business website with WordPress will provide many benefits such as:

  • Easy to use and installation
  • Mobile-friendly themes
  • Easy to customize and control
  • Versatile and scalable
  • Built-in business blog

 Conclusion:

Starting and setting your business is quite challenging for business owners. But, thankfully by using WordPress, you don’t have to worry about any issues that will hamper the business performance.

WordPress websites offer a lot of benefits for any business. However, there are things to think about before getting started.

WordPress allows you to create a website on an easy-to-use platform, it does not mean that the platform is easy to use. It takes time and effort to learn the ins and outs of how to build a website with WordPress. Consider investing in learning this skill if you don’t have any experience with coding or web design.

In order for your website to be successful, it must appeal specifically to your target audience. So, if you want people who are newly interested in your industry, consider building a different kind of site than if you want people who have been interested in your industry for years.

If you are considering using WordPress as a way to grow your business online, keep the above things in mind!

By following the above-mentioned tips to grow business you can promote your WordPress website to grow in the right way.

However, if you find any difficulty in developing your website, our WordPress developers are happy to help your business grow.

How To Promote WordPress Plugin And Themes?

In the present situation WordPress has helped many businesses to get success. Large number of people with WordPress are making a living. They use this platform to sell goods and services. The WordPress developers, copywriters and designers, are working more on it to deliver a better and user-friendly website.

Whereas, many other people choose another option of making a living through WordPress. They are selling WordPress in the form of plug-in and themes.

However, developing a website is only the beginning. But getting paid customers is a more difficult task. You need to put more effort and attention into it.

The WordPress developers spend hours creating perfect websites. But your efforts need results, your plugins and themes need to be sold.

Lead Generation Plugin helps to generate the leads. It helps to obtain more contacts that help to visit your website. They can become potential customers as they show interest in services and products that are offered on your website.

Not only is lead generation tool effective but the WordPress theme is equally important for your website growth. When your visitors lands to your website the first things they observe is the theme. It is what creates a first impression to your visitors.

Do you want a WordPress website but don’t know how to create one? We will install and setup WordPress for you, absolutely free of cost!

Promotion methods to sell your Plugins and Themes:

Have you ever wondered how WordPress developers are experts in selling their themes and plugins? Even after you put lots of effort into your development, the result you receive is very less.

“More than 90% of visitors to our blog come from search engines. So, sellers can expect more potential users/buyers of their products when paying for promotions or collaborating with us”

With these highly effective methods, you are definitely going to generate more customers for your WordPress Plugins and themes.

So follow these winning strategies:

Offer a Free Version:

Many people always find ways to try new things. So, if they are not aware of you or you are a new developer, launch your very first theme or Plugin.

So, in such a scenario you can market your product by offering something for free first.

It’s a very effective method that many developers follow and has achieved success with it.

Although the free version doesn’t offer many features, this allows people to try a new model and later buy it to enjoy the overall features.

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Share your plugin to WordPress Repository:

If you have offered a free limited version of the plugin, you can now understand why it is important.

With the lead generation plugin you can manage your marketing process as given in the below image.

Marketing Process(Source: Broadley Speaking)

It is a necessary step, many of your competitors lie on the same page with high reviews and ratings. You are definitely going to get lots of customers and customers for the pro commercial version.

Also, you can place the WordPress.org approved sign on your plug-in website. It is proof that your plug-in will meet all the standards and requirements of the WordPress.org community.

Develop connected Products:

The other way of marketing your product is by developing a connected product. You might need some time and effort to get the particular user requirements. But this method is surely going to pay off.

For example, you can develop connected plugins that work in both ways. It can be downloaded as stand-alone plugins or as add-ons for the main plugin.

Weekly Newsletter:

By creating a Weekly Newsletter for your WordPress Plugin and WordPress themes, you get to create more and more customers into your website.

It is the most beneficial way of promoting your WordPress Plugin and Themes.

Engaging Content for Audience and Search Engine:

When you have already decided to promote your theme and plugin, you need to do some extra work. This means you need to fill out the listing for the WordPress directory. It means the entire tab, people that includes FAQ and screenshot.

“Marketing is telling the world you’re a rock star. Content marketing is showing the world you are one.” – Robert Rose

It also defines how you are making your website full of resources for users. On your website, you need to develop a blog with FAQs, case studies and uses for plugins.

With more helpful content on your website, the more professional look you are providing your website.

When you fill your websites with content you encourage them to visit your site again and again. Take the advantage by sending an occasional communication.

Offer a monthly email newsletter, it’s a better way to be in touch, inform the users about your updates, and provide a forum for feedback.

Content is a better way to make people reach your website and get engaged with your product. It is also a reason how SEO finds you. Create high-quality, engaging, and original articles. You can also allow guest posts and other blogs to get maximum benefits.

Advertise Your Plugins and Themes:

Well, you need to spend some money to bring your target audience to your website. You need to advertise your work. Not every type of advertisement works, but some do, and these are:

  1. Paid submissions: In this form of advertisement you need to pay to place your plugin details on other’s website.
  2. Paid Reviews: In this advertisement form, you need to pay the most popular blog of WordPress to write about your product and they do. This is a professional way where your potential customers read about you and visit your website.
  3. Google AdWords: It is a pay-per-click advertising form. You can achieve good results, but you need to have some experience and knowledge of using it. Or you are going to spend your money and time.

So these are some forms of advertising that you can use to advertise your website. If your plugin varies from others in design, usability, and features, you will automatically get more customers. They will share it and recommend it to other users.

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FAQ:

How to sell your WordPress theme?

To sell your WordPress theme you need to follow these plans:

  • Create a plan
  • Find the right niche for your theme
  • Know your competitors
  • Decide your product price
  • Provide unique design
  • Offer documentation and support
  • Add correct functionality
  • Add plugin to your theme

Can I gain profit by selling WordPress themes?

For many years selling WordPress themes has been a most profitable business.

If you manage to create beautiful, reliable, and stable themes, for which you are sure it will provide great customer support. It is not going to be a burden, these businesses will perform very well.

Where should I sell my plugins?

Here is the list of places that you can use to sell your WordPress themes and Plugins:

Conclusion:

So, this is a hell of a lot of information, but you cannot avoid that this is some very important information that is very effective for your growth.

You need to apply these tactics to market your product. However, you need to market WordPress first to grow your products and achieve your business goals.

With these actionable tactics. You are surely going to generate more sales and revenue. Focus on growing your products and adding value to customers.

Are you facing any problem in developing your WordPress Plugins and Themes or want to create any modification in your website, contact to Andolasoft. Our dedicated WordPress developers will help you in developing your website or creating any changes to your existing WordPress Website and custom Plugins and Themes development.

How To Promote Your WordPress Website The Actionable Tips

Developing a WordPress website is not enough but to achieve more traffic and more revenue according to your expectation should be the prime objective. In your WordPress development, your WordPress developer has implemented all necessary latest features, use of premium theme and customization to engage with your target audience, and all the necessary plugins for smooth operation.

You get all excited with your, as you are finally fleshing out the long-held dream to run your online business. You are all ready to open your shop.

In simple terms, your WordPress website is completed and you are ready to rock the party. But you get aero customers.

Even after doing hours of hard work you are not getting customers as you except earlier. After some research and analysis you came to know that the main problem is customers are not able to found your website. Nobody know about your website and you’re offered service. In other words you can say there is lack of visibility of your website.

So, what will be the solution for that and what can you do to get your website visibility?

There are so many questions comes to mind if you will deep drive in to this. But there is one solution for all your questions and that is “Marketing”.

Marketing Strategy

Marketing the one medicine for all your pains. A well marketing plan and strategy can help you to grow your online business and get visibility on your target audiences.

Normally it’s very difficult to find your website and business in the comparative market where thousands of website and business are going live daily. In this situation marketing has great role for your services or product.

To get effective results you need to promote your website. Marketing your website is always the best result to create an audience for your brand and product.

With marketing you are conveying your message to a large group of people. But you need to follow an effective marketing strategy.

Before discussing more about marketing let me tell you some basic things which helps your marketing to reach the goal, like choosing a web development technology, user-friendly and engaging web layout and design and SEO friendliness of website.

If we will talk about technology then, I will recommend “WordPress” for all of you. WordPress is the best CMS platform with custom plugins and best for marketing of any type of websites. Let me share in details

Also Read- Reasons Why Choose WordPress for Web Development

Why WordPress is best for Marketing?

WordPress is basically search engine friendly and that helps your website to gets more traffic.

A WordPress site gets an average of 23 billion page views each month. The number grows each passing day.

There are 75 billion websites that run on WordPress.

You can set your entire marketing strategy with the WordPress dashboard using the plugin and integration when needed.

And the best thing is you don’t have to become an expert in coding.

Also Read – How Much Does A WordPress Website Cost?

Let’s come to the main topic,

How to Market your WordPress Website?

Any marketer can develop posts, manage calendars, increase search traffic, and post the content directly into WordPress.

So, here are a few marketing tips you can follow to market your WordPress website.

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1. Develop Mobile Responsive WordPress Theme:

Now a days all the marketing activities results are completely depends upon the bid daddy Google. Google keeping eye on every websites activities and resulting those websites which has good content, layout and user centric information. Here website contents also play a great role in marketing.

Google loves mobile-friendly websites. So you need to make your WordPress site optimized with your mobile.

Go for the themes that are marked as mobile-friendly. Most of them are optimized to some level but not all of them are completely optimized.

2. Develop Quality content and never forget to Market your Content:

Good content is important for achieving success on your website. By content, it refers to both visual and textual form. If the website is a blog or magazine, then it’s obvious that the main focus will be on text.

If you have a portfolio site, then visual content should be put on the maximum level.

Quality content refers to:

  • Longform
  • Informative
  • Shareable
  • Engaging
  • Relevant to your niche and to the topic content
  • Well written
  • Competent

It is important to keep your content unique and fresh. This will create more traffic to your website.

It is also important to have a captivating image with a catchy headline along with a caption that describes the post and attracts more traffic to your website.

Do you want a WordPress website but don’t know how to create one? We will install and setup WordPress for you, absolutely free of cost!

When you offer your audience something valuable to read or view creates trust and a strong relationship with your audience.

How to get the most from Content Marketing?

Filling up 100 papers or flooding your page with videos and images doesn’t add any value. Content marketing needs to be properly put up and approached as any other marketing collateral strategy.

Content Marketing(Source – mekshq.com)

  • Develop a Content Calendar: A content calendar helps you to be on track by publishing daily with content pushed back to any particular goal or theme.To remain on a particular schedule, develop and follow the content calendar. Maximize the content marketing efforts by scheduling posts to share on social media.
  • Make different types of content: Don’t just stick to a particular form of content rather focus on various types of content. Always develop fresh blogs and follow the trend.

3. Develop an XML Sitemap:

Website crawling and indexing is important factor to come in the search results of major search engines. So before coming to search result your website must be crawl and index by search engine like Google. XML sitemap helps the web pages to crawl by search engines.

WordPress automatically develops the sitemap for you, but those are not optimized. One can easily and quickly optimize the sitemap with a plugin like Google XML Sitemap Generator. It is a handy tool that not only helps you to maintain your track on the index pages but it also tells Google about your update.

Whenever you post any new blog or create any changes, it notifies Google to re-crawl your website. This helps to improve the ranking of your site in the search results.

4. Customized Permalinks:

Your content can be optimized by ensuring the URLs of the blog post have relevant keywords. With WordPress you can create more permalink, but before you push it live make sure it is rich in keywords and readable.

You need to optimize these permalink that reflects the content easily to your visitors.

5. SEO

The first page of Google has become a refined and crucial part, in comparison to the second and other pages. From the second page and beyond it is considered as the dark web for some. Hence a strong SEO presence is important in the present day.

Also, you can go for the paid search campaign, but put more focus on the organic SEO.

According to a report by Business2community.com 70%-80% users don’t follow paid advertising.

How to gain more from SEO?

When someone hears about the term “SEO“, it leads them to think about the experts and the obscurities. But the only secret to success is time and consistency. It states you can do it on your own by following some best practices.

Good SEO helps to generate leads. You need to put the information in the marketing database. So you can later push the content.

  • Include image: Whenever you add an image to your content, it helps in visitor engagement and that tend to increases the search engine ranking.
  • Repurpose Content: Rather than developing new content every time, you can create some changes to the old content. Make the most from your old one, all you need to do is update and republish the last blogs. This increases visitor traffic.
  • Email Marketing: For any business, email marketing is an effective way to stay connected with prospects. You also need to address their contact and behavioral information.

To capture this information, you have to gain attention in new ways so you can get more people to website.

Rich snippets are an effective way to increase search traffic. But many times they are ignored by marketers as they require some coding to create.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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FAQ:

What is the importance of a website?

If you want to market your business online you need to have a website and a well-planned online presence strategy. A website is important as it helps to gain credibility as a business.

A website most probably provides a map and directions to your office, shops to your customers, and visitors to reach you easily.

How to market your website?

You need to market your business to gain more customers and traffic to9 your website.

  • Website SEO
  • Email Marketing
  • Quality content and Content Marketing

Why do you need to update your website?

Keeping your website up-to-date helps to gain trust between you and your customers. As many times customers rely on websites for useful information on whatever business you are in. The updated information helps to build domain authority.

Why is website promotion important?

Websites are an important medium for customer communication. A website helps to generate more customers. With the internet, it has become easier to get feedback/opinions from customers on newly updated products and services. Promoting a website helps to get maximum attention from your targeted customers.

Conclusion:

Marketing is a creative job and you can do a lot with your WordPress website if you prepare the right marketing strategy and use the right marketing tools. With the WordPress dashboard you can handle any kind of task that is essential for marketing with the help of plugins within a very less time like SEO, image optimization, Social Media sharing, and many more.

More and more businesses are moving towards digitized mode of business, and you are still following the old method of business. Noting gone away now. This is the right time to start new things.

Let Andolasoft help you in your WordPress website development and online promotion of your business.

Andolasoft is one of the trusted web and mobile app development company has long expertise in all technology like WordPress and digital promotion of product and services. We have helped many businesses on their tech development and business growth. Our case studies will tell more about this.

Contact us have a free consultation about your business ideas or issues and hire our dedicated developers and marketing experts to take your business to next level.

How To Choose The Best WordPress Agency For Your Website Development?

WordPress has been the best CMS for all types of business. For decades this has been used to develop websites among business communities.

It powers 43.2% of websites globally. WordPress provides the best-in-class features enabling designers and developers to craft stunning websites with ease.

But the most difficult part is its development process. Therefore, if you are planning to develop a website from scratch, or planning to re-launch your website. Then you need to look for a best wordpress agency.

Choose The Best WordPress Agency(Image source:  siteefy.com)

Why Choose A WordPress For Web Development?

WordPress is a free platform that provides many possibilities. You can develop a business website and personal blog based on your requirement.

It is very much adaptable, scalable, and customizable. Every business finds it as the most suitable choice to develop their website.

WordPress Agency Availability(Source: Devrix)

The website is built using PHP with HTML, CSS, MySQL, and JavaScript language.

Also while adding the hosting, Plugins, subscription, CMS, and more to your website you need a specialized programmer from a proper wordpress development firm.

Top Statistics and Facts that Bolster the Popularity of WordPress

  • WordPress powers nearly 47% of the internet in 2023
  • If only CMS sites are considered, WordPress powers nearly 65% of all CMS sites
  • Over 15% of the top 100 websites on the internet are powered by WordPress
  • As of 2023, WordPress.org has more than 54,000 plugins and over 7,000 themes
  • Nearly 14% of all WordPress websites use the WooCommerce plugin
  • Roughly every two minutes, another top 10 million site stats using WordPress
  • WordPress is open-source and free to use. Hosting a professional WordPress website, along with a domain name, will cost more than $70 a year.

If you are hiring an Agency, it is going to charge you some amount of money, but they will help you many ways which will value a lot and take your business or idea to a new height.

How to Choose the Right WordPress Development Agency?

As you are going to develop a website for the growth of your business, you need to look for certain criteria before selecting a wordpress development services company.

Do you want a WordPress website but don’t know how to create one? We will install and setup WordPress for you, absolutely free of cost!

Make sure the Agency Understands your WordPress Strategy:

A professional WordPress development company needs to draw a clear website development strategy which will provide a strong presence to your business, maximizes the trust of users and create more business opportunities.

You need to select someone who can understand you properly, keep your work a top priority and share the work ethics. This will helps to create a strong and long-term relationship between you and the WordPress agency.

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A good website needs a good design, intuitive navigation, a proper structure, and a lot of quality content. This will optimize your website and it will convert your visitors into valuable customers.

WordPress-Development(Source: freelancetoindia.com)

But here is the question, how do you make sure that you have chosen the right WordPress development company who will understand your web plan?

Therefore, you need to set certain goals and discuss the methodology with your chosen agency.

You need to verify that, whatever techniques the agency is following for project execution, are these helpful to achieve your goal or not?

The methodology should outline how the project is going to be completed, when and how and whether the cost comes under your budget.

Dig into and beyond the Portfolio:

As you go for an agency, the first thing you should do is check their portfolio. When you check out their work samples, it gives you a clear idea on their service quality.

Check out the earlier projects that your agency has worked on. By following this step, it will help you to decide if the wordpress website design company is perfect for you or not.

The developers need to be more flexible, so they can make all the changes to your project, whether it’s a small or a big, meeting your specific needs should be the priority of the WordPress developer.

Top things to check while reviewing company portfolio:

  • Company’s mission statement
  • Organisational goals
  • Services and products
  • Previous projects
  • Contact information of clients
  • Client and company bio
  • Experience in using technology frameworks
  • Social media profiles
  • Awards and recognitions

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Test the Technical Knowledge:

Before you collaborate with the developer of the chosen WordPress Agency, you need to check their technical skills. A reputed company has several teams of developers. So, you need to identify the team that will handle your work.

Check if the team members hold knowledge on all the latest trends in development. You can ask several questions to the WordPress Website Builder team. Ask them about the latest features on WordPress, HTML, and other things related to wordpress web development services.

If they answer your entire question correctly, then move forward with it.

Top Technical Questions to Ask When Hiring a WordPress Development Company?

  • Will you be using an existing theme or custom theme to build my WordPress website?
  • How will you simplify content management on my website?
  • What are the must-have plugins needed for building my WordPress website?
  • How can you make my website user-friendly for all devices?
  • What are the basics of hosting a WordPress website?
  • How can you ensure that my website is secure?
  • How will you manage and backup my website data?
  • Will you be able to migrate my existing website to WordPress?

Problem-Solving Ability

WordPress website creation is a complex process and you are going to witness many problems in the process. So you need to choose your WordPress developer wisely, who can solve your problem.

Choose the agencies that are pretty much flexible to do the changes. If you are planning to do some changes in your WordPress design after preparing a plan, or want some change in the mid way or during the final stage, then the agency will immediately change its plan and work according to your need.

A developer with this quality can build a better website.

Top Questions to Ask to Gauge a Development Company’s Problem-solving Abilities

  • How will you accommodate mid-development design changes?
  • How will you manage my website development process if a team member is on leave?
  • Can your team work on my time-zone?
  • What are the communication channels available for development updates?
  • How will you handle intellectual rights?
  • Will you provide updates and upgrades on the finished product?
  • Will there be a specific contact person? Who will be the next-in-contact if he/she is unreachable?
  • How often will you show me the result of your work?

Value and Cost

Expense is always a major issue in regards to hiring a WordPress Development Company. But, when you start to cut the expenses just to save a dollar, you might regret it later.

So, how are you planning to set your project cost ? You need to look at what you have already spent and compare how much you have spent last year on the brand promotion through ads, other media, and radio. You’re planning for the upcoming years and whether it will work or not.

Ask the WordPress Development Company if they can provide a fair estimate and turnaround time. Never forget, it’s also about the value and not only about the expenses. So before spending the money, have proper researches to know if it’s the right decision or not.

Top budget related questions to ask before hiring a WordPress development company?

  • What is the cost of project development?
  • Will you provide a cost-breakdown of the product development?
  • Will you provide after-support, updates, and maintenance?
  • What happens budget-wise if the development time takes longer than the scheduled date of delivery?
  • What if I don’t like the finished product? Would you re-work without changing additional investment?
  • What if I don’t like your services and want a refund? How fast will your process charge-back?
  • Who owns the code of my project? Where is it stored?
Do you want a WordPress website but don’t know how to create one? We will install and setup WordPress for you, absolutely free of cost!

FAQ:

What is a WordPress Development agency?

A WordPress development agency refers to an organization that offers an expert team of developers and designers. They make a WordPress website that is scalable, and reliable.

How much does an average WordPress Development company charge?

On average the cost of a website development completely depends on the requirement of the websites. The other factors that you should consider are pages of the website, complexity, designs, hosting, Plugins, and most probably the experience of the developers. All these things represent the cost of building a website.

What is a WordPress website?

A WordPress is a CMS or Content management system. It works by combining some core files, database, dashboard, files that are added and installed.

What does a WordPress developer do?

A WordPress Developer is a professional that focuses on the infrastructure and ecosystem of WordPress. They always focus on improving your existing WordPress website or developing new products, most probably Plugins and themes.

Conclusion:

Choosing the right WordPress agency is a difficult task. When you hire them for the first time it can be a bit difficult. But by following the above tricks, the selecting process of the development agency becomes easier.

You can go for the best WordPress agency, like Andolasoft. It delivers a perfect website that will fulfill all your target audience needs and within your budget.

On an average there are more than 455,000,000 websites that are actively using WordPress.

Here at Andolasoft, you will get the best WordPress developers that will deliver you high performance websites and mobile apps.

Contact us; if you are planning to develop one for your business or want any of the WordPress services, we are happy to help you.

How To Customize WordPress Website Theme

It’s always great to have a website for your business and if that is with WordPress, then you are one step ahead of your competitors. Because the CMS WordPress offers easy customization options with outstanding features and plugins to make your website user-friendly and search engine friendly.

After successful installation of WordPress theme, if you find it’s not the right fit for your business and needs customization for an engaging website. I’m sure it’s not annoying, as there are several options available for you to customize your WordPress themes.

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Here are some facts and figures of WordPress below,

  1. WordPress commands 39.6% of the internet in 2021, it was 35% in 2020. Thus the growth of nearly 5%, which is also 1% better than the previous year.
  1. If you count only CMS-build sites, 64.1% of them are powered by WordPress – a 4% increase from 2020 (60%)
  1. Over 60 million websites are hosted on the Custom WordPress Development Services platform.
  1. The website base of WordPress increased by nearly 3.2% between 2019 and 2021.
  1. Some of the popular WordPress plugins such as WooCommerce get as many as a million installations per week.
  1. Over 14% of the top 100 websites on the internet are powered by WordPress.
  1. As of 2021, WordPress.org has more than 54,000 plugins and over 7,000 themes.
  1. Over 13% of all WordPress websites use the WooCommerce plugin. The plugin has been downloaded over 60 million times and installed by 3 million websites worldwide.
  1. WordPress is preferred and recommended by over 50% of CMS users and web designers.

(Source – blog.sagipl.com)

But the major challenge is finding the most right way.

So here are several options that you need to follow for the customization of your WordPress theme. This article definitely helps you to identify the right one for you.

Options To Customize Your WordPress Theme:

Before diving in and start making changes to your theme, you need to know the best options that are available for customizing of your WordPress themes.

Here you go,

  • If you want to add functionality to your WordPress theme, install WordPress Plugin.
  • Use the customizer to your WordPress admin screens for customizer fonts, colors, and layouts, depending on the theme you choose.
  • If you work on a page builder theme, use its feature for customizing the design of your WordPress website.
  • When you install a framework theme, you can use a child theme that is available to customize your site.
  • As your theme is specific to your site and you are comfortable with it. You can edit the theme’s code directly.
  • As you want to edit the code of the third-party theme, you can go with the child theme.

If you want you can edit the code, there are a number of options available to you. You can go with the block editor, to the customizer, all you need to do is some editing.

Why Do You Need To Customize Your WordPress Theme?

With a customized WordPress theme you can change the website appearance completely. It is a great form of promoting your own unique style. It will help you to stand away from the crowd.

Most of the top brands make sure to have distinct designs of their website. Their unique touch helps them emerge as a unique brand. With WordPress themes, you are not only adding design and features to your websites but it is also a way of promoting your business.

Also, sometimes you come across many themes that have poor design layout, poor build, bad color combination, and are not well optimized. All these factors may impact website’s performance.

No single theme available which can be 100% perfect to fulfill all the requirements. However, customization helps here.

How To Customize WordPress Themes?

There are many ways, you can customize your WordPress theme but the only effective method is the one on which you are comfortable with. Some of the common methods are:

  • Default WordPress Customizer
  • Customization with codes
  • Customizing WordPress theme with a page builder tool

By default, WordPress provides an inbuilt WordPress customization feature that helps the website admins to customize some part of the website easily. But if you have WordPress developer who is good enough with coding, then you can do endless modification according to your need.

Premium WordPress themes are also allowing to do customization.

But before you move into customizing your WordPress themes and start using codes. It is better to develop a child theme first and do changes whatever you want rather than creating any kind of mess by editing the parent theme file.

Create A Child Theme And Make Your Changes To It:

It is the best solution to avoid any kind of data loss to your WordPress theme customization or update to develop a child theme. It is one of the best ways to have custom codes or snippets and avoid them from being erased.

The child theme has all the same functions and features as that of a parent theme. But the WordPress theme will read the archive.php file from the child theme and not from the parent theme.

Also if you don’t want to mess with any theme files and codes, you can start the customization of your WordPress theme by using the default customizer.

How To Customize Your WordPress Theme With A Default Customizer?

Instead of getting into the coding and all, you can use the theme customization tools. All you need to do is, first visit your WordPress Theme repository and select a theme that you will use for installation and customization.

Then go back to the WordPress dashboard, go to the Appearance menu section to get more options on the left side of your dashboard menu.

Theme Customization(Source: Stack Overflow)

Taskbar, Appearance > Themes> Select Theme> Install > Customize

Some common features that you can customize in the WordPress theme by using WordPress customizers are:

Add Identity To Your WordPress Website:

Adding an icon, title, and logo to your WordPress website will help in promoting and developing a brand with a tagline that will highlight the motto of your brand.

Customize Your WordPress Theme Color:

There are some WordPress premium themes available that don’t allow the users to customize the theme. They may ask extra money for the customization. It completely depends on the theme you are choosing.

If your theme allows you can easily get colors and dark mode options available in the WordPress customizer panel.

Lots of customization you can do with your personal and business website. Some themes allow you to add widgets while some other allows homepage settings. With WordPress any type of customization you can do based on your requirements.

FAQ:

How To Create A Custom WordPress Theme?

To create a custom WordPress theme

  • Go to WordPress Admin Panel
  • Then go to pages
  • Click on Add New.

You can see the new custom page template that is listed on the right side. There you can create a new page and set the template in the page with outside bar. Once you are done, publish it.

How Can You Change Your WordPress Theme Without Losing Your Content?

To change your WordPress theme without losing your content by following the simple steps:

  • You need to set a staging copy of your website
  • Install the new theme and preview it.
  • You can activate the new theme
  • Solve the issue and replace the missing elements
  • Push the staging website into live.

Can You Customize Your WordPress Theme?

Yes, WordPress themes can be customized in many ways. It depends on the extent to which you want to change your theme look and feel.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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You can develop powerful theme customization settings that are built right into the WordPress customizer, to add WordPress plugins and have real-time CSS Editors such as Site Origin CSS

Conclusion:

One of the best parts of building a website with WordPress is you can take control over the way you are developing it and this will let you know how much customization is required.

A theme is an important part of your website. Also, many users stick with the same WordPress theme for a very long period. Minimal things like breadcrumbs and schema markup can do a lot more to your WordPress Website’s Dedicated wordpress app developer and rankings.

There are lots of things to customize in your WordPress website.

You can customize your WordPress on your own, but if you feel difficulty in doing so, we are here to help you. With Andolasoft dedicate WordPress developers, you can customize as per your business requirement.

Are you looking to customize your WordPress theme or want more information on WordPress website customization! Book a free consultation with Andolasoft experts.

How WordPress Support And Maintenance Services Help Your Business

The Present world focuses more on the digital presence. Therefore your organization’s web presence is as important as its physical presence. Your WordPress website is the main showcase of your business and that should be available all time to engage with users.

So, now the question arises, why do you need website support and Maintenance Services?

Normally user-friendly, quick loading and bug free websites help to generate more revenue compared to buggy websites.

Developing a Website is not enough. You need to keep that active and bug free for smooth online presence and transaction.

WordPress Maintenance Services(Source – wpaos.com)

WordPress maintenance and support services help to reduce the time spent on maintaining your websites. You can handle issues such as bugs, spam, and hacks. Maintenance and support services are much needed for a static as well as ecommerce website.

The maintenance services will take care of the mundane tasks that need to be done. Such as theme updates, plugins, website backups, and security checks. All the important tasks that are necessary for a successful online business.

What do WordPress Maintenance and Support services do?

Most of the time the website owners do not focus on maintenance. Maintenance is an important factor for your business website.

If you do not maintain your website you get exposed to many potential problems such as increasing the chances to get hacked, page loading slowness, and reducing the search engine ranking.

As WordPress is a popular website, it is a common target for hackers, bots, and viruses.

According to a report by ZDNet, WordPress accounted for roughly 90% to get hacked among all Content Management systems.

Imagine you found your website contains malware and is unsafe or you found some part of your website disappearing fully.

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Sometimes the hackers take your website under their control. They steal your important information and damage your brand and reputation.

However, you can protect your website from these problems by keeping your website updated.

Keeping the Website Current is the first line of defence:

Your WordPress website should receive several routinely updates and new release each month. This improves the security and performance of your website. To make your website more secure, you need to maintain its core code and the used plugins.

Having a routine update to your WordPress website and all plugins are important. It ensures that your site has the latest security patches. This will significantly reduce the vulnerability to any attacks.

Health and Security of Your WordPress Website:

When you keep your website healthy, you are keeping your attackers away from your website. It also ensures that your site is performing at its highest level.

WordPress Website Maintenance(Source – valet.io)

Tools like Google Analytics, Google webmaster tools provide you with comprehensive website metrics. It gives an idea of the areas where your site is performing well and which are not.

You can check the stats of your website regularly. This helps you to avoid the problem before it turns bigger.

Some of the common website health problems are excessive site downtime, broken links, and slow-loading pages. Periodical monitoring of these metrics helps to identify the issue before it become bigger.

The other factor that affects website health is website security. Your website size and security precaution will determine your course of action. Many website owners go for various plugin options. Such as

With a well-protected website, you avoid any kind of unnecessary issue that can lead to hacking or poor security.

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Maintaining and optimising your database:

If you are running a busy site that has lots of traffic, regular content updates. Then you need to look after your database.

By regularly maintaining your database cleans your website cobwebs. This helps to improve the loading speeds and decreases the frequency of database errors.

WordPress Plugin that helps to simplify the entire process and this is the simpler way to keep your database clean and update.

FAQ:

Why do you need WordPress Website maintenance?

A WordPress Website needs regular maintenance in various aspects like core plugin updates, WordPress updates, website updates, theme updates, uptime monitoring, security, and more. This helps the website to remain secure, stable, and in good working order like other software.

What do WordPress maintenance and Support service provide?

The WordPress maintenance and support service provides the following functions:

  • WordPress themes, & plugins updates
  • WordPress core
  • Compatibility support
  • Website backup
  • Database and performance optimization
  • WordPress support and many more

How can I get WordPress Maintenance service?

There are several WordPress agencies, who are providing WordPress maintenance and support services with proper process and cost effective price. They have various types of service plans that includes the basic features and activities to make your website smoother and secure. You can choose your plan according to your needs.

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Why should I work with you?

  • High Quality Coding Standards
  • Experience with Diverse Verticals
  • In-time Delivery within Budget
  • Cost Effective Pricing
  • Transparency in Billing
  • One Stop Shop
  • 24/7 support

Conclusion:

With regular maintenance of your WordPress Website helps to run smoother and maximises the user engagement. But it’s not an easy task to do. Experienced and dedicated WordPress developers are required to manage all the issues to provide a smoother user experience.

WordPress Development agency like Andolasoft has dedicated and part time WordPress developers to make your work easy. It offers not only website maintenance and support Services but you can also develop new websites for your business.

Are you looking to hire a WordPress developer for your website maintenance service! Contact US